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iPhone apps: half-empty or half-full?

August 4th, 2008  |  by jz  |  Published in iphone  |  2 Comments

I don’t mean to only talk about the iPhone apps system — Facebook apps, Google mash-ups, and plenty of other emerging platforms share the fascinating if troubling characteristics of iPhone apps — but it’s an example that’s continuing to expand.

On the one hand is the NYT’s reporting that the iPhone Apps Store has pressured non-iPhone-carrying competitors (i.e., in the U.S., everyone but AT&T) to start thinking about opening up environements on their own phones for third party apps.

Silicon Valley’s venture capitalists are already salivating over the enthusiasm for cellphone applications. Their investments in this category rose 90 percent in the first half of 2008, to $383 million, from the second half of 2007, according to Rutberg & Company, a technology research firm based in San Francisco.

That would be a real shift from the landscape that Tim Wu mapped in his Wireless Carterfone paper, chronicling the difficulties that most outside developers faced trying to get apps onto phones.  Of course, as investment and mindshare goes into developing mobile apps, the legacy PC app architecture rusts just a little bit more.  And the mobile architecture, at least in the iPhone’s case, remains tethered: Apple must approve all apps before they can run on its phones, and it can pull the plug without notice.

Today’s case is the Box Office app, as reported by the Unofficial Apple Weblog:

Apple shuts down the iPhone Box Office App

Amazing to see a developer have no idea why its app has been pulled — and simply left emailing Apple with pleas for an explanation.  (It’s the same configuration, in a way, as a Web site that finds itself filtered in China and can only guess what triggered the block.) For what it’s worth, so far the pulling of the App from the Store has not also included a disabling of the App on those iPhones where it is already installed.

Apple could do this right: it could start to think about how to relate to app developers in ways that give them calculable rules, notice and opportunity to be heard, and other elements of what lawyers would call due process before pulling the plug.  It doesn’t necessarily have to — in the absence of monopoly power it doesn’t owe its developers what outsiders might call a fair shake; instead the shake is whatever Apple says it is and developers are free to write apps for other platforms if they don’t like it.  But as with the Google death penalty, it can be difficult for the market overall to exercise discipline should the platform really take off — and “only” apps on the margin get targeted.

Update: As of September 1, 2008, Box Office is back.  The developer apparently has talked with Apple but is not saying what happened.

Responses

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  1. Bertil Hatt says:

    August 5th, 2008 at 7:25 am (#)

    Glad to see that a definitely generative idea can influence the market to become so, even behind a highly-walled garden — and my iron-clad self-esteem is glad Apple will soon have lower-quality competitors to despise, so that will still be better, and not just the only option that makes sense. ;o)

    I’m really puzzled: I could understand the NetSahring thing, at least as a prt of the interference with the provider (my own, non-iPhone contract, has the same moral agreement no to use bluetooth, most likely not enforced by anything more then a consumption threshold); however, I cannot compute the Rotten Tomato thing: How come this isn’t the typical, ideal App?

    Are there any influential competitors to Box Office? Why couldn’t they simply get they thing together, and rapidly throw their HTML and some noodles in a brawl to make a decent, bare-bone competitor? Could it be Movie theaters patrons that are unhappy with people checking out another film from within the room? No way. . .

    I know I’m biased in thinking that corporate decisions tend to have a seemingly rational element within them. . . but isn’t that strange?

    Maybe Steve Jobs is unhappy that Wall-E hasn’t got a better mark then ‘Bigger, Faster, Stonger’? (Personally, I’m sure that’s plain wrong: haven’t seen the documentary, but I just can’t understand how looking at bodybuilders for almost two hours get any close to Pixar greatness — a glitch, or a fake screen, obviously.) Is that enough to pull the plug? Then, Hell yeah, controlled-platform are a massive problem: I’m not so keen that King Steve’s fits prevent me from finding when and where to watch Wall-E for the third time.

  2. Bertil Hatt says:

    August 5th, 2008 at 7:44 am (#)

    A few comments in the truck load of blog-posts regarding that issue have mentioned that an earlier version of the App was crash-prone. Pulling the update is the exact wrong thing to do to resolve that — but I’d understand a snafu between an agile programmer that amends bugs in the same time-frame as a big corporation decides to pull it off preventively, and drafts without sending it an explanation that has to go through both the code-geeks and the legalize-translation.

    Good news is the fuss: Apple is very stubborn, but users seem to be ready to argue loudly, based on a coder’s testimonial. This leave plenty of buzz heating-up to great any similar open platform.

Blog

  • The end draws near(er) for EchoStar DVRs
  • We’ve previously covered the drawn-out battle between EchoStar and TiVo over EchoStar’s DVR technology, which TiVo claims infringes its patents. The merits of the patent dispute are, as with most, Byzantine, but a jury has found that EchoStar has indeed infringed TiVo’s patents, and appeals courts have affirmed that finding. The key point from an FOI perspective is this: the trial court ordered without any apparent hesitation, by way of remedy, that all of the millions of infringing DVRs—DVRs that are already purchased, reposing in homes, and recording episodes of the Jersey Shore—be zapped via satellite to fix the infringement.  (A few are to be spared at random!)

    This is yet another example of appliances-as-services. The item that used to be yours when you brought it home from the store is now only contingently yours, subject to ongoing regulation. In some ways this is good—particularly if you believe in vigorous patent enforcement—but it seems hard on several million consumers here, and this is a remedy simply not realistically available before the Internet: the patent police don’t knock on your door to seize an infringing mousetrap inside.  Rather, the bad mouse trap company pays damages, as EchoStar is to do here — tens of millions of dollars.

    TiVo has its remedy; not clear what the consumers’ is when their DVRs are fried through the vector of a “feature update,” other than suing a probably-broke company. And, as discussed before, it’s worrisome that exactly this kind of control can be exercised so casually, and in a spectrum of ways beyond total destruction—spying, bricking as a punishment for certain consumer behavior, and so on.

    The latest development in the story, from last week, is that the Federal Circuit has again affirmed that EchoStar needs to destroy the DVRs. The court didn’t directly review the merits of the order, but rejected EchoStar’s narrower claim that the order should be construed to allow other remedies other than remotely disabling the DVRs.  EchoStar’s delay in implementing the bricking has resulted in a finding of contempt of court.

    What’s really striking about all the different court orders was how totally unconcerned they were with the novelty and arguable unfairness of the remote-disablement solution. The district court’s order just asserted, without discussion, that the disablement order was appropriate. (“The hardship of disabling DVR capabilities to Defendants’ DVR customers is a consequence of Defendants’ infringement and does not weight against an injunction…The public has an interest in maintaining a strong patent system.”) The Federal Circuit didn’t say much more, asserting that “We find the manner in which the disablement could be accomplished irrelevant to the issue at hand.” Moreover, the Federal Circuit actually rejected EchoStar’s argument that it could just remotely change the parts of the technology that infringed, leaving the DVR players intact generally—the court simply said that wasn’t the point of the disablement provision. One might understand why the Federal Circuit didn’t want to (or couldn’t) jump in with a broad equitable rewrite of the disablement order at this point, but the blasé treatment of a seemingly more reasonable solution was startling. The public may have an interest in a strong patent system, but we haven’t really had a chance yet to weigh whether that means innocent customers have their products disabled: that technology is still new.

    It’s worth noting, though, that EchoStar has thus far defied the disablement order, and has been hit with $90 million of contempt fines instead. Complex procedural rules make it difficult to predict how this will all turn out, but EchoStar could just hold out on this, paying contempt fines into bankruptcy. Or TiVo and EchoStar could negotiate a settlement. So we’ll have to watch to see whether any DVR units actually are fried. In the meantime, what I take away from this case is that we can expect more cases like this in the future, and for parties and courts to fully accept and exploit these characteristics of tethered appliances.

    —By EO + JZ

  • FOI Topics and Links of the Week
  • A roundup of happenings that bear on the issues in The Future of the Internet –

    Canadian Android Carrier Forcing Firmware Update. A Canadian carrier wanted users to download a firmware upgrade that fixed a glitch prohibiting users from dialing 911, so it made the upgrade mandatory. Seems reasonable. But it bundled in an update that “prevent[ed] users from ever gaining root access to their phones.” Sneaky—one more way that contingent generativity really is contingent, even for savvy users.

    Biggest Mobile Operators Join Forces On App Store Project. A few dozen mobile operators have come together to try to create a mobile developer’s dream: a set of standards for applications that would work across phones and mobile OSes, and a single app store (with a single approval process) in which to sell those apps. This could be a good thing if it worked—developers might have more say in big-picture application development, and single carriers or hardware manufacturers would have less ability to be a development chokepoint. (It would also be nice for consumers, generally making the smartphone world look more like the PC world.) I’d be more excited if efforts to create uniform mobile standards weren’t so difficult and historically so unsuccessful.

    Demand for Android Phones Makes “Monstrous” 250% Jump. Another developer’s dream (perhaps), Android, is seeing significant growth. “Android has finally caught consumer interest,” according to a research firm. Also, Android users are almost as happy as iPhone users with their phone (72% to 77%).

    Big Brother Is Here, Families Say. This story is so bizarre, I don’t know what to make of it. A school in Philadelphia gave out laptops without telling the students or their families that the cameras could be remotely activated. The idea was to use the cameras if the laptops were stolen, but one family claims a camera was used to spy on a student. If true (details are cloudy), that would (a) be mind-bogglingly dumb on the school’s part, and (b) reminiscent of this (ubiquitous cameras) and this (remote activation) in the book. Check out the Onion’s take here.

    Microsoft takes the StopBadware Approach Further. Last week, MS obtained a restraining order to deactivate 277 domain names it had linked to the Waledec botnet. Severing the connection between drones and the mothership goes beyond tactics employed by the Google/StopBadware Project.  It effectively makes the targeted websites invisible, instead of slapping a prominent warning label on them. Although MS attempted to cut off only addresses used exclusively for spam, it appears that the single U.S.-based target may be a legitimate site, if a hapless drone.  While owners have the opportunity to reclaim their addresses, MS’s actions raise questions of proportionality and whether cooperation and information-sharing between prominent Internet denizens, such as MS and Google, if possible, would result in more efficient and just solutions. Their approach also highlights the tension between the need for secrecy to effectively attack the spam network and the notice usually required prior to legal action.

    One step behind. Thesixtyone.com, a site that allows the public to listen to, rate, and buy largely indie music, is looking for a hacker that can break up the bot-powered voting rings seeking to game their democratic rating system.  A laudable goal, but one spammers have already begun to circumvent by using real people instead of bots.

    Passing through the cloud. Katherine Boehret recently reviewed Pogoplug, a device that makes files web-accessible without actually storing them in the cloud.  While this type of solution doesn’t address data-portability concerns surrounding extraction of personal data in usable form – to allow seamless transition between social networking sites, for example – it does let the user to maintain more control over data instead of entrusting it entirely to the cloud.  This control prevents third parties from holding data hostage and from losing, allowing government access to, selling, or mining personal information; but users can still access their files from almost anywhere.

    Please think twice. A website launched last week illustrates the risk of publicly sharing information online.  Pleaserobme.com aggregates Twitter posts that contain location-sharing information from Foursquare in a chronological list to show the potential for exploitation by Internet users with malicious intentions.  While it’s probable that only a small set of burglars will take advantage of this information, the site is an example of a grassroots campaign to raise awareness of potential problems for users who don’t recognize how the information they freely give can be mined.  Whether this awareness leads them to alter their behavior or simply “get over it” is up to the individual.

    Facebook messaging glitch. A subset of Facebook users experienced firsthand the risk of entrusting control of personal messages to third parties.  Last Wednesday, FB accidentally sent the private messages of a “small number” of users to strangers instead of the intended recipients.  Unlike well-publicized security breaches of credit card companies and banks, the misdirected messages were largely personal in nature and contained little identifying information, so the risk of actual injury is low.  But that may not be very comforting to those who had intimate details divulged to strangers.  Some of the accounts indeed provoke a gut-level enquiry as to how privacy violation should be measured.  On the flip-side, the occasional misrouting of a letter by the Post Office doesn’t give rise to much concern – and in that case the sender is usually clearly identifiable – so why should electronic mail be afforded greater scrutiny?

    —By Jennifer Halbleib and Elisabeth Oppenheimer

  • FOI Topics and Links of the Week
  • AppMakr Transforms App Store Landscape, Enables Anyone To Make Their Own iPhone App. Gagan Biyani raves about AppMakr, a product that allows anyone to make a simple RSS-based iPhone app for $199. The company will even submit the app to the App Store. (So, for instance, Biyani put together an app that aggregates all of MobileCrunch’s offerings.) The comments on the article are worth reading — one person says that “these types of startups definitely bridge the gap between idea people and actual phone developers,” and others consider how this will change the App Store.

    Mike Petrucci’s AppMakr Saga. Mike Petrucci decided to use AppMakr to put together an app aggregating his Twitter, blog, etc, feeds…only to have Apple reject it because it wasn’t of general interest. That’s a big difference between iPhone apps and, say, web apps (blogger has definitely never rejected someone for being of limited interest). It’ll be interesting to see what line Apple decides to take on this, and how AppMakr and similar companies push them.

    Apple orders Android mention scrubbed from App Store. Speaking of Apple…they order a developer to take “Finalist in Google Android’s Developer’s Challenge!” out of the description of its app. Just silly.

    In Europe, Challenges for Google. Much attention has been paid to Google’s business in China, but Europe (particularly Italy) poses difficulties, too—different copyright laws, different privacies laws, and different free speech traditions.

    Google Buzz Privacy Issues Have Real Life Implications. However, Google has more pressing privacy concerns to worry about this week, with the rollout and reaction to Google Buzz. Google generally does just fine releasing a half-baked product and cleaning up the details later, but that’s a terrible idea when the rollout includes auto-sharing previously private information. It’s disturbing that this concern made it past however many rounds of internal testing Google did.

    —Elisabeth Oppenheimer

  • JZ on the iPad
  • JZ has recently pondered the iPad in a column in the Financial Times. Some excerpts of his thoughts…

    First, he begins with a quick history of the subtle but massive shift between the Apple II and the iPhone:

    In 1977, a 21-year-old Steve Jobs unveiled something the world had never seen before: a ready-to-program personal computer. After powering the machine up, proud Apple II owners were confronted with a cryptic blinking cursor, awaiting instructions.

    The Apple II was a clean slate, a device built – boldly – with no specific tasks in mind. Yet, despite the cursor, you did not have to know how to write programs. Instead, with a few keystrokes you could run software acquired from anyone, anywhere. The Apple II was generative. After the launch, Apple had no clue what would happen next, which meant that what happened was not limited by Mr Jobs’ hunches. Within two years, Dan Bricklin and Bob Frankston had released VisiCalc , the first digital spreadsheet, which ran on the Apple II. Suddenly businesses around the world craved machines previously marketed only to hobbyists. Apple IIs flew off the shelves. The company had to conduct research to figure out why.

    Thirty years later Apple gave us the iPhone. It was easy to use, elegant and cool – and had lots of applications right out of the box. But the company quietly dropped a fundamental feature, one signalled by the dropping of “Computer” from Apple Computer’s name: the iPhone could not be programmed by outsiders. “We define everything that is on the phone,” said Mr Jobs. “You don’t want your phone to be like a PC. The last thing you want is to have loaded three apps on your phone and then you go to make a call and it doesn’t work any more.”

    The openness on which Apple had built its original empire had been completely reversed – but the spirit was still there among users. Hackers vied to “jailbreak” the iPhone, running new apps on it despite Apple’s desire to keep it closed. Apple threatened to disable any phone that had been jailbroken, but then appeared to relent: a year after the iPhone’s introduction, it launched the App Store. … But the App Store has a catch: app developers and their software must be approved by Apple. If Apple does not like the app, for any reason, it is gone.”

    This blog has covered many of the apps that Apple has axed: the countdown to Bush’s departure, the app with information about health care, BabyShaker, religious spoofs, and programs to redirect calls, Google Voice, and I am Rich, among many others.

    But the lingering question is, so what? Is the world really worse off because we can’t pay $999 for an app that does nothing (I Am Rich), especially given that Apple’s screening system does get rid of many apps with security problems? Is this like First Amendment absolutism — a preference for open systems that doesn’t take into account actual costs and benefits?

    In response, JZ tries to imagine what we would have lost had the PC been as appliancized as the iPhone:

    To be sure, many rejected apps will not be missed. (Only eight spendthrifts bought I Am Rich before it disappeared.) And users can be protected from harmful software from suspect sources. But consider: the world wide web started as, and remains, an app. Its first versions were written by Tim Berners-Lee, a British computer scientist who was unaffiliated with any software or hardware vendor. How worthy of approval would Wikipedia have seemed when it boasted only seven articles — dubiously hoping that the public would magically provide the rest? How threatened might today’s content publishers feel by peer-to-peer apps that let iPhone users trade data from one phone to another? We know the answer to that: enough that they have persuaded Apple to exclude all such apps from the App Store.

    The web, Wikipedia, p2p — that’s a lot to lose. And at the same time we lose those benefits of generativity, as JZ points out, we give companies (and through them, governments) unprecedented censorship power. But the iPod, Pad, and Phone aren’t going anywhere. JZ concludes:

    Hope lies in more balanced combinations of open and closed systems, such as that embodied by the traditional Apple Mac – or phones based on the Android operating system from the Open Handset Alliance, a consortium of hardware, software and telecoms companies. Android Market is the approved counterpart to Apple’s App Store but, in this case, users are also free to go off-roading, installing any code they like. Android is a canary in the digital coal mine: will its more open model survive should people load suspect apps and find they cannot make calls any more?

    Mr Jobs ushered in the personal computer era and now he is trying to usher it out. We should focus on preserving our freedoms, even as the devices we acquire become more attractive and easier to use.

    —By Elisabeth Oppenheimer

  • FOI Topics and Links of the Week
  • The Extraordinaries Haiti Earthquake Support Center. A followup post on the Extraordinaries’ efforts to use ubiquitous human computing to help find missing people after the Haiti earthquake — a positive vision inspired by JZ’s nightmare scenario of crowdsourced secret police work. Did they succeed? “Yes and no”—but, as they detail, there’s obvious potential for future disaster relief.

    Amazon Cracks Open the Kindle. Amazon is opening the Kindle to outside developers who can market their products in what sounds exactly like an App Store, down to the 70-30 revenue split and and light policing of apps. (One difference is that developers have to pay for wireless delivery.) It’s seeming like this is *the* model for the next few years. Speaking of which…

    Computers Should Be More Like Toasters. The sale of the Apple Tablet could mark an important moment for generativity. Computers have been shrinking and phones have been growing—but the critical difference has been that anyone could still code for a computer, until now. The Tablet looks more like a computer than a phone, but will Apple will prescreen apps they way it does for the iPhone? Farhad Manjoo thinks that would be a good thing, but there are clear generativity costs.

    The Splinternet means the end of the Web’s golden age. Josh Bernoff points out that, as we switch to appliancized computers and smart devices instead of PCs, the web becomes a “splinternet.” Websites show up and operate differently on each device. He thinks about how to handle this from a business and marketing perspective, advising: “Here’s what not to do: panic and try to unify things again. The shattering cannot be undone.”

    Technology Changes “Outstrip” Netbooks. Meanwhile, the BBC considers the convergence among netbooks, smartphones, and tablet notebooks, and who the short- and long-term winners are likely to be.

    Apple censors Dalai Lama iPhone Apps in China. An interesting look at how censorship works on iPhones in China. (The story was written pre-Google announcement, so some portions are out of date.) Apple, complying with local law, appears to be removing apps related to the Dalai Lama in the Chinese App Store, and a search for Falun Gong apps freezes the search page. On the other hand, it’s possible to access YouTube through an iPhone app, which isn’t always possible on a PC.

    And in the crystal ball dep’t — from JZ’s book:

    Imagine entering a café in Paris with one’s personal digital assistant or mobile phone, and being able to query: “Is there anyone on my buddy list within 100 yards? Are any of the ten closest friends of my ten closest friends within 100 yards?” Although this may sound fanciful, it could quickly become mainstream. With reputation systems already advising us on what to buy, why not have them also help us make the first cut on whom to meet, to date, to befriend? These are not difficult services to offer, and there are precursors today.

    As usual, there’s an app for that… the “datecheck” app allows you to enter a name, phone number, or email address, and get information on your date. The categories are “sleaze detector” (check of criminal convictions & sex offenses), “$$$” (home ownership, etc), “interests” (gleaned from social networks), “living situation” (who they live with), and “compatibility”—although unfortunately, the “compatibility” check is still just a check of astrological signs. Now all they need is friends’ feedback rankings.

    —By Elisabeth Oppenheimer

About Jonathan Zittrain

jonathan zittrain

Jonathan Zittrain is Professor of Law at Harvard Law School and co-founder of the Berkman Center for Internet and Society at Harvard Law School

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